Revolutionizing Book Discoverability with Ben Fox of Shepherd.com

In the latest episode of 'Writers with Wrinkles,' hosts Beth McMullen and Lisa Schmid engage in a fascinating conversation with Ben Fox, the visionary behind Shepherd.com. This innovative platform is poised to redefine the landscape of online book discoverability. For authors and readers weary of the pitfalls of Goodreads and seeking fresh avenues to explore literature, this episode is a beacon of inspiration.

The Shepherd.com Difference:

Shepherd.com emerges as a promising Goodreads alternative, focusing on positive, curated book recommendations. Ben Fox eloquently describes the platform's ethos: fostering a bookstore-like serendipity in the digital realm. He emphasizes Shepherd's commitment to positive engagement, steering clear of the negativity often seen on other book review sites.

A Boon for Emerging Authors:

One of the episode's highlights is the discussion around how Shepherd.com serves as a powerful tool for emerging authors. Fox details how authors can leverage the platform to boost their visibility, connecting with their target audience through shared literary passions. Shepherd.com's approach allows authors to showcase their expertise and personality, bridging the gap between writer and reader.

Overcoming Publishing Pessimism:

Addressing the challenges faced by new authors, Ben Fox stresses the importance of perseverance and a positive outlook in the competitive world of publishing. He underscores the role of luck and the necessity of a multifaceted marketing strategy, in which Shepherd.com plays a crucial part.

Looking Ahead: 'BookDNA':

The podcast also teases an upcoming project from Shepherd.com called 'BookDNA.' This intriguing initiative aims to deepen the book discovery process, aligning reader preferences with unique book traits. It promises to offer a more personalized and satisfying book-finding experience.

The episode with Ben Fox on 'Writers with Wrinkles' is not just a conversation; it's a doorway to the future of book discovery and marketing. Authors and readers alike are encouraged to explore Shepherd.com and harness its potential for their literary journeys.

Don't miss out on this insightful episode of the 'Writers with Wrinkles' podcast. Listen now for a deeper dive into the world of books with Ben Fox, and visit Shepherd.com to start your unique book discovery adventure today!