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Episodes

7
March 31, 2025

If It Feels Not Normal, It’s Probably Not: Ask Beth & Lisa

In this candid "Ask B&L" episode, Beth and Lisa answer a listener question about agent transparency, diving into the red flags of a rocky publishing relationship. They also unpack book coaching, revising habits, and finding sanity as a writer in uncertain times.
6
March 17, 2025

Breaking Barriers in Publishing: Michele McAvoy on Small Press Success & Writing Realities

Episode Summary In this episode, Beth and Lisa chat with Michele McAvoy, award-winning children’s book author, publisher, and founder of The Little Press. Michele shares her journey from self-published author to small press publisher, offering insight into the publishing industry, small press advantages, and advice for aspiring authors navigating the competitive world of children's books. Guest Bio Michele McAvoy is an attorney-turned-author and the founder of The Little Press, an independent publisher dedicated to discovering new voices in children's literature. She has written multiple award-winning books, including Willow the Werewolf, Cookie and Milk, and The Gorilla Picked Me. Michele is also an editor and hosts the podcast My Messy Muse, where she discusses the realities of the publishing world. Key Discussion Points Starting The Little Press: Michele launched her publishing company in 2020 during the pandemic, focusing on debut and early-career authors. Challeng…
March 3, 2025

Cracking the Code: Middle Grade & YA Publishing Secrets with managing editor Meg Gaertner

In this episode of Writers with Wrinkles, Beth McMullen and Lisa Schmid talk with Meg Gaertner, managing editor of fiction at North Star Editions. Meg shares insights into middle grade and young adult publishing, the acquisitions process, and trends shaping the industry.
Guest: Meg Gaertner
4
Feb. 17, 2025

Breaking Out of the Writing Rut: Micro Goals, Fresh Eyes & Creative Hacks

In this Ask Beth & Lisa episode, the hosts tackle a common writer struggle: getting out of a creative rut. They share personal experiences, actionable strategies, and insights from working with critique partners and beta readers to reignite motivation and improve writing. Key Discussion Points Recognizing a Writing Rut: How to identify when you’re stuck in autopilot and losing creative energy. Micro Goals for Progress: Beth shares her strategy of setting small, achievable goals like 500-word daily targets to push through blocks. Shaking Up Routine: The benefits of changing writing environments, traveling, or even dictating chapters while walking to boost creativity. The Power of Beta Readers & New Critique Partners: Lisa explains how fresh eyes on her manuscript helped her identify repetitive writing habits and refine her storytelling. Finding the Right Critique Group: The importance of choosing partners whose work aligns with your writing style and elevates your craft. Usi…
3
Feb. 3, 2025

From Query to Publication: Agent Adria Goetz on Perfecting Your Pitch and Navigating the Industry

In this episode of Writers With Wrinkles, we welcome Adria Goetz, a Senior Literary Agent at KT Literary, to discuss the dos and don’ts of querying, how to stand out in a crowded submission pile, and navigating industry challenges like editor transitions. Aspiring authors will gain valuable insights into crafting compelling pitches, building resilience, and staying attuned to market trends. Guest Bio Adria Goetz is a Senior Literary Agent and Illustration Coordinator at KT Literary, specializ...
2
Jan. 20, 2025

Resilience, Rejections, and Rediscovering Joy in Writing

In this Ask Beth & Lisa episode, the hosts dive into the complexities of writing and publishing, addressing listener questions about rejections, crafting commercial hooks, and setting meaningful goals. They also highlight the importance of community and share exciting plans for the podcast’s future.
1
Jan. 6, 2025

Cracking the Publishing Code: Expert Tips from Editor Ivan Taurisano

This episode provides actionable advice for aspiring authors to refine their submissions and navigate publishing with confidence. Ivan Taurisano's insights, grounded in industry expertise, offer a roadmap for writers seeking to make an impact in children’s literature.
Dec. 23, 2024

Encore Episode: Agent Kaitlyn Sanchez Tells You What You Need to Know

Send us a text Episode Summary: Beth and Lisa chat with Kaitlyn Sanchez, literary agent at Bradford Literary and co-creator of kidlit contests, about navigating the publishing industry. Kaitlyn shares actionable insights for aspiring authors on trends, querying agents, and creating standout manuscripts. Guest Bio: Kaitlyn Sanchez is a literary agent at Bradford Literary, middle school math teacher, and co-creator of the Spring Fling Kidlit Contest, Kidlit Zombie Week, and the Kidlit Fall Writin...
Dec. 9, 2024

What happens when you land in author jail? Season 3 Finale: Ask Beth & Lisa

Send us a text In this engaging season finale, Beth and Lisa address common writing and publishing challenges, offering practical advice for aspiring authors. From navigating illustration decisions to overcoming the hurdles of low book sales, they provide actionable insights with humor and honesty. Key Discussion Points Illustration Questions for Authors: Clarified that non-illustrator authors do not need to provide illustrations for their books; publishers manage that process. Shared insight...
Nov. 25, 2024

A Slightly Unhinged Conversation about Endings that Stick & Avoiding the Rush to the Final Chapter

Send us a text In this impromptu episode (guest couldn't make it last minute!!), Beth McMullen and Lisa Schmid dive into the challenges of finishing a novel, with Lisa candidly sharing her ongoing struggles with her book's last chapter. The hosts discuss strategies to avoid rushed endings and ways to reignite enthusiasm during the final stages of writing. Guest Bio No guest this week—Beth and Lisa take center stage with an unscripted and authentic conversation. Key Discussion Points The Perils...
38
Nov. 11, 2024

You're an 'Orphaned' Author. Now What?

In this episode of Writers with Wrinkles, Beth McMullen and Lisa Schmid tackle the harsh realities of getting "orphaned" in publishing and offer practical tips for authors to navigate setbacks when their editors leave mid-project. They discuss proactive steps authors can take to protect their work, advocate for themselves, and manage expectations in an unpredictable industry.
37
Nov. 4, 2024

Empowering Young Readers: A Conversation with Literacy Advocate E-Train

n this episode of Writers with Wrinkles, Beth and Lisa chat with teenage literacy advocate and podcast host, E-Train, who founded E-Train Talks Inc. to combat "book deserts" and promote literacy among underrepresented communities. E-Train discusses his journey into reading advocacy, the books that inspire young readers, and the importance of diverse representation in middle-grade literature.
36
Oct. 28, 2024

Query like a Pro: Agent Amy Nielsen Tells Us How

Send us a text Episode Summary: In this episode of Writers With Wrinkles, Beth and Lisa chat with Amy Nielsen, a literary agent at Purcell Agency and a published author, about her experiences with both. Amy shares invaluable tips for querying, editing, and how to handle the ups and downs of the publishing industry. Guest Bio: Amy Nielsen is a literary agent with Purcell Agency, specializing in young adult and picture books. A former youth librarian with nearly two decades of experience, Amy pen...
37
Oct. 14, 2024

Beta Readers, Book Comps and Barley's Cupcake Crisis

In episode 37 of Writers With Wrinkles, co-hosts Beth McMullen and Lisa Schmid answer listener questions about writing, with a focus on the differences between beta readers and critique partners, how to find critique partners, and advice on book comps for queries. Lisa also offers a PSA on dogs eating too many cupcakes.
Sept. 30, 2024

Behind the Scenes with Literary Agent Cathie Hedrick-Armstrong

Send us a text In this episode of Writers With Wrinkles, hosts Beth McMullen and Lisa Schmid chat with Cathie Hedrick-Armstrong, literary agent at Marsal Lyon Literary Agency. Cathie discusses her journey in the publishing world, offering insightful tips on querying, writing from the heart, and maintaining professionalism on social media. Guest Bio Cathie Hedrick-Armstrong is a literary agent at Marsal Lyon Literary Agency, author, and book lover. She began her writing career in 2014 with her...
Sept. 20, 2024

What is going ON in the Middle Grade Market??

n this episode, Beth and Lisa take a look at the challenges facing middle-grade publishing, from declining sales to changes in bookstore stocking strategies, that seem to be all anyone can talk about! They share insights on how aspiring authors can adapt to the shifting landscape and stand out in a saturated market.
34
Sept. 16, 2024

Ask Beth & Lisa: How to Juggle Multiple Writing Projects...Or Not?

Send us a text In this listener Q&A episode of Writers with Wrinkles, co-hosts Beth McMullen and Lisa Schmid answer a question about juggling multiple writing projects and staying focused. They share personal approaches to managing ideas and offer advice on how to prioritize projects for aspiring authors. Key Discussion Points Handling Multiple Writing Projects: Beth and Lisa tackle a listener's question about managing various writing ideas, from picture books to novels and screenplays. B...
Sept. 2, 2024

Navigating the Publishing World: Insights from Agent and Author Ann Rose

Send us a text In this episode of Writers With Wrinkles, Beth and Lisa welcome literary agent and author Ann Rose to discuss the state of the publishing industry, what makes a debut novel stand out, and how to balance writing for the heart and the market. Guest Bio: Ann Rose is a literary agent at Tobias Literary Agency and an author of young adult novels under the pen name A.M. Rose. With a passion for storytelling, she champions books with strong voices and unique concepts. Ann's latest ...
Aug. 19, 2024

Ask Beth & Lisa: Surviving the Query Trenches

Send us a Text Message. In this episode of Writers with Wrinkles, co-hosts Beth McMullen and Lisa Schmid introduce a new segment called "Ask Beth & Lisa." They jump right into the challenges of surviving the query trenches, offering practical advice on managing the emotional rollercoaster that comes with seeking literary representation. Key Discussion Points Coping Strategies for Querying: Beth and Lisa share their contrasting approaches to dealing with the long waiting periods in the query ...
Aug. 5, 2024

Insider Insights with Disney Hyperion Editor Rachel Stark

Send us a Text Message. Episode Summary In this episode, Beth and Lisa chat with Rachel Stark, an editor at Disney Hyperion, discussing the state of middle grade and graphic novels, and providing insights into the publishing industry's inner workings. They also delve into how authors can craft compelling submissions and navigate the complexities of book acquisitions. Guest Bio Rachel Stark is an experienced editor at Disney Hyperion, known for editing award-winning books like Simon Sort of Sa...
30
July 22, 2024

Marketing Magic: Authentic Strategies for Children's Book Success with Alonzo Fuller

Send us a Text Message. (PLEASE NOTE: All comments and opinions in this podcast are strictly Alonzo's own.) In this episode, co-hosts Beth McMullen and Lisa Schmidt interview Alonzo Fuller, a marketing specialist for children's books at Andrews McMeel Publishing. They discuss marketing strategies, advice for introverted authors, and the importance of authenticity in book promotion. Guest Bio: Alonzo Fuller is a marketing specialist at Andrews McMeel Publishing, focusing on children's books. Wi...
July 15, 2024

Write Shorter Books? Here's the scoop on that...

Send us a Text Message. Episode Summary Beth and Lisa discuss their summer activities and insights from the ALA conference, emphasizing the need for shorter middle-grade books and adaptability in writing. They also announce changes to their podcast format for improved content quality. Key Discussion Points Summer Vacation Reflections: Beth and Lisa reminisce about their childhood summer vacations and discuss how the tradition of summer vacation reports in school can be exclusionary. ALA C...
28
July 8, 2024

Behind the Book: Insider Tips from Editor Hannah Kimber on Crafting Standout Submissions

Send us a Text Message. Episode Summary: Hannah Kimber, associate editor at Andrews McMeel Publishing, shares insights on making book submissions stand out and the detailed acquisitions process. She emphasizes the importance of sensitivity readers, understanding market trends, and open communication between authors and editors. Guest Bio: Hannah Kimber is an associate editor of children's books at Andrews McMeel Publishing. She acquires middle grade graphic novels and prose, as well as ...
27
July 1, 2024

ENCORE EPISODE: Library Joy and Inclusivity: Mychal Threets on the Transformative Power of Libraries

Send us a Text Message. Mychal Threets is a librarian currently collaborating with PBS Kids. He's known for his viral videos highlighting library joy. At the time of this recording he was the Supervising Librarian for Solano County Library. Mychal began his journey with libraries at a young age, getting his first library card and job at the same branch he eventually supervised. Raised in Solano County, Mychal has a passion for libraries and the role they play in communities. He is known for his...